A Wimbledon radio spot featuring a beautiful, evocative read of the infamous poem IF, by Rudyard Kipling and delivered by the wonderful Poppy Delevigne. A global radio spot that ran across various markets to build the hype in the run-up to Wimbledon. These words were chosen based on the insight that they’re etched on the coveted walls of the room that leads out to Centre Court. A space for the athletes to take in a moment before walking out to the roar and electric atmosphere this unique places holds.
Creatives Richard Morgan and Catherine Pryce. Talent Poppy Delevigne.